Brand safety best practices during an evolving news cycle: experts share insights on brand safety measures amid Covid-19 crisis- Tempemail – Blog -Tempemail

Misconceptions about content blocking are making it difficult for brands to engage audiences during this pandemic, according to Tanzil Bukhari, managing director EMEA at DoubleVerify. He was speaking at a...

Marketing in the value exchange economy: Do brands need to think differently about brand trust?- Tempemail – Blog -Tempemail

Consumers don’t exactly understand the value of what marketers are giving them in exchange for access to personal data and information, a panel discussion on brand trust concluded. The Covid-19...
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